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Cancel Pof: Step-by-Step Guide
How to cancel plenty of fish and reclaim control of your dating budget
Understanding plenty of fish and why you might want to cancel
Plenty of Fish (POF) is a dating platform that lets you create a free profile and connect with potential matches. The service offers paid upgrades that unlock features like seeing who viewed your profile, sending special messages, and boosting your visibility in search results. You access POF through its website, Apple's App Store, or Google Play, and you can pay directly on the platform, through the app stores, or via PayPal. Owned and operated by a company with both Canadian and U.S. operations, POF's premium features are governed by its terms of service and billing practices.
If you've decided that POF isn't delivering the connections you hoped for, or if the premium charges have added up faster than your matches, cancelling is straightforward. However, understanding your options before you act will save you time and money.
Is POF right for you?
POF works well if you're looking for a free-to-use dating app with a large user base and optional paid features. The free account lets you browse, message, and interact without spending anything. Premium upgrades cost money but aren't mandatory.
You might want to cancel if the paid features aren't delivering results, if you prefer another dating platform, or if unexpected charges have appeared on your account. At Stopee, we've helped thousands of users navigate subscription cancellations across all major platforms, and dating apps are among the most common services people need help leaving.
Your consumer rights when cancelling POF in canada
Canada's consumer protection laws give you important rights when dealing with subscription services like POF.
What canadian law requires
Under most provincial consumer protection acts, companies must make cancellation as easy as subscribing. While Canada doesn't have an automatic 14-day "cooling off" period for all subscriptions (unlike the European Union), you do have protections against deceptive billing practices and unfair contract terms.
If POF charged you without clear consent, buried cancellation instructions, or made it deliberately difficult to unsubscribe, you may have grounds to dispute the charge with your bank or credit card company. This is called a chargeback, and it's a legitimate consumer tool. Most Canadian banks support chargebacks for services that weren't delivered as promised.
Additionally, if you subscribed through Apple or Google Play, those platforms have their own refund policies that sometimes override POF's stated "non-refundable" policy. Stopee recommends checking whether your subscription was processed through one of these third-party platforms first, as they often have more generous refund windows.
When you might qualify for a refund
POF's stated policy treats most subscriptions as final. However, you may qualify for a refund if:
- You subscribed within the last 7 days and haven't used the service significantly.
- You subscribed through Apple App Store or Google Play Store; both offer refund windows (typically up to 48 hours for Apple, up to 48 hours for Google Play).
- You were charged multiple times due to a billing error.
- The service was not delivered as advertised (e.g., features didn't work, profile was hidden).
Keep in mind that if you cancel outside these windows, POF typically won't refund the current billing period, but you'll retain premium access until your next renewal date.
How to cancel plenty of fish on every platform
Your cancellation steps depend on where you subscribed and how you're paying.
Cancel on POF.com (web browser)
Cancelling directly on the website is often the fastest route because you deal with POF's system, not a third-party app store.
- Log into your POF account at pof.com using your email and password.
- Click on your profile icon or the menu (usually in the top right corner).
- Select "Manage Account," "My Account," or "Settings."
- Look for "Subscription," "Membership," "Premium," or "Billing."
- Click "Cancel Subscription" or "Downgrade to Free."
- Follow the prompts and confirm your cancellation.
- Pro tip: POF may offer you a discount to stay. Decline it unless you genuinely want to continue. These retention offers are designed to make you hesitate.
- Warning: Don't confuse "Cancel Subscription" with "Delete Account." Cancelling only stops charges; it doesn't remove your profile. Delete your account separately if you want to fully disappear from the platform.
- Save or screenshot the confirmation email POF sends you. This proves the cancellation date and is your receipt.
For detailed guidance, you can reference POF's official help article on cancelling subscriptions, though Stopee's step-by-step approach above is often clearer.
Cancel on iOS (Apple app store)
If you subscribed through the App Store, Apple handles your refunds and cancellations, not POF.
- Open the Settings app on your iPhone or iPad.
- Tap your name at the top of the screen.
- Select "Subscriptions."
- Find "Plenty of Fish" in the list.
- Tap on it and select "Cancel Subscription."
- Pro tip: If you're within 48 hours of your purchase, you can request a refund directly from Apple. After 48 hours, Apple rarely refunds, but you can still try by going to Settings > [Your Name] > iTunes & App Stores > [Tap Apple ID] > View Apple ID > Purchase History > [Find POF] > Report a Problem.
- Confirm the cancellation.
Apple will send you a confirmation email. Your premium access continues until the end of the current billing period.
Cancel on android (Google play store)
Google Play processes Android subscriptions independently from POF's website.
- Open the Google Play Store app.
- Tap your profile icon in the top right corner.
- Select "Payments and subscriptions."
- Tap "Subscriptions."
- Find "Plenty of Fish" and tap it.
- Select "Cancel subscription."
- Pro tip: Like Apple, Google Play allows refunds within 48 hours of purchase. To request a refund, go to Google Play > Payments and subscriptions > Subscriptions > [Find POF] > Report a problem.
- Confirm your cancellation.
Google will email you a cancellation confirmation. You keep premium features through the end of your current billing cycle.
Cancel if you're paying through PayPal
If POF pulls payments from your PayPal account, you must cancel the automatic payment authorization in PayPal itself, not in POF.
- Log into your PayPal account at paypal.com.
- Click the "Account" or "Settings" option (usually in the top menu).
- Select "Automatic Payments" or "Recurring Payments."
- Find Plenty of Fish in the list.
- Click on it and select "Cancel" or "Turn Off."
- Warning: Simply cancelling on POF's website won't stop PayPal from sending payments if the automatic authorization is still active. You must cancel in PayPal directly.
- Confirm the cancellation in PayPal.
PayPal will send you confirmation that the authorization has ended. No more charges will flow to POF from this account.
What happens immediately after you cancel
Cancelling a POF subscription is never the end of the story; understanding what changes helps you avoid surprise.
Your account and data
When your cancellation takes effect, POF stops charging you automatically. You remain a user on the platform, and your profile stays live unless you delete it separately. Your messages, photos, and match history remain in your account, subject to POF's privacy policy and data retention rules.
Your premium features turn off at the end of your current billing period. After that date, you revert to the free tier. This means you'll no longer see "who viewed you," can't boost visibility, and lose access to advanced filters.
Cancelling does not delete your profile. If you want POF to remove your profile completely, use the "Delete Account" or "Remove Profile" option in your account settings. This is separate from subscription cancellation and requires a second action.
When the cancellation takes effect
POF typically honors your cancellation for the remainder of the billing period you've already paid for. If you paid for a month and cancel on day 15, you'll have access until day 30 (or 31, depending on the month). The next automatic renewal simply won't happen.
If you subscribed through Apple or Google Play and requested a refund within the 48-hour window, the refund will process to your original payment method within 5 to 10 business days. Stopee recommends checking your bank or credit card statement to confirm the refund arrived.
Refund policies and how to request money back
Getting your money back from POF depends on where you subscribed and how quickly you act.
POF's official refund policy
POF states that premium subscriptions and virtual purchases are generally final and non-refundable. However, this policy is not absolute. If you subscribed through Apple or Google, those platforms override POF's policy with their own refund windows.
How to request a refund
If you want to pursue a refund, follow these steps in order:
- If you subscribed through Apple App Store: Request a refund directly from Apple (not POF). Go to Settings > [Your Name] > iTunes & App Stores > [Tap Apple ID] > View Apple ID > Purchase History > [Select POF] > Report a Problem. Select "I would like a refund for this purchase" and explain why (e.g., "Charged multiple times," "Service not as described"). Apple approves most refunds within 48 hours.
- If you subscribed through Google Play: Request a refund from Google Play. Open Google Play Store > Your Profile > Payments and subscriptions > Subscriptions > [Select POF] > Report a Problem. Choose your reason and request a refund. Google processes most requests within 48 hours.
- If you subscribed on POF.com directly or via PayPal: Contact POF's support team through their help center at help.pof.com and explain your situation. Be specific: "I was charged on [date] and did not receive the service," or "I cancelled within 7 days and request a refund." Keep it factual, not emotional. POF rarely refunds outside their policy, but persistence sometimes works.
- If POF or the payment processor refuses: File a chargeback or dispute with your bank or credit card company. Provide them with your cancellation confirmation, the charge date, and any correspondence with POF. Most Canadian banks support chargebacks for subscriptions that weren't cancelled properly or were charged fraudulently.
Stopee has seen countless consumers recover money through chargebacks when companies refuse reasonable refund requests. Your bank is often your strongest ally.
Pricing and subscription plans you might be paying for
Knowing what you're actually paying helps you decide if cancellation makes sense.
| Plan name | Price (CAD) | Billing cycle | Key features |
|---|---|---|---|
| Upgrade (standard) | $19.99 | Monthly | See who viewed you, send special messages, view read receipts |
| Upgrade (extended) | $38.99 | Varies | Higher-tier visibility boost, advanced filters |
| Free account | $0 | N/A | Browse profiles, send basic messages, limited features |
POF's pricing can vary based on promotions and your location. If you're seeing charges higher than what's listed above, you may have been enrolled in a promotional offer or charged multiple times. Check your billing history on pof.com or your payment method's statement to confirm what you're actually being charged each month.
Common mistakes people make when cancelling POF
Cancelling seems simple, but small errors can leave you still paying or unable to prove you cancelled.
Mistake 1: confusing cancellation with account deletion
Many people think cancelling their subscription deletes their entire POF presence. It doesn't. Cancelling only stops the charges. Your profile, messages, and photos remain on POF's servers. If you want to be completely removed, you must delete your account separately using the account deletion tool in settings. Stopee recommends doing both if you want a clean break.
Mistake 2: cancelling in the app but paying through a different platform
If you subscribed through Apple or Google Play but tried to cancel in the POF app or website, the cancellation might not take effect. Third-party app store subscriptions must be cancelled in the app store itself. Check where you were originally charged, then cancel there.
Mistake 3: not saving your cancellation confirmation
If POF doesn't send you a confirmation email, or if your email filters catch it, you have no proof you cancelled. Always screenshot or save the confirmation page and any emails. If POF charges you after cancellation, this proof is essential for disputing the charge with your bank.
Mistake 4: assuming the cancellation took effect immediately
Many users cancel and immediately expect their subscription to stop. In reality, you keep premium access until the end of your current billing period. If you cancelled on the 15th of a 30-day cycle, you'll still be charged on day 30 for a new cycle-unless you confirm the cancellation was truly processed. Check your account settings a day later to verify the "Renewal Date" has disappeared or moved.
Mistake 5: not requesting a refund if you qualify
If you subscribed within the last 48 hours or through Apple or Google, you can almost certainly get your money back. Many people give up without trying because POF's website says "non-refundable." Ignore that. Contact the payment processor (Apple, Google, or PayPal) directly. They override POF's policy regularly.
Your checklist for cancelling plenty of fish
Use this checklist to ensure you've covered all the bases before and after cancellation.
- Determine where you subscribed (POF.com, Apple App Store, Google Play, or PayPal).
- Log into your account and navigate to the correct cancellation page for your platform.
- Click "Cancel Subscription" and follow all prompts to completion.
- Save or screenshot the cancellation confirmation page and any confirmation emails.
- If within 48 hours of purchase, request a refund from Apple, Google, or PayPal.
- If charged multiple times, contact POF support or your bank to dispute the extra charge.
- Check your account settings 24 hours later to confirm the renewal date is gone.
- If you want to completely remove your profile, delete your account separately.
- Monitor your bank statement for the next billing cycle to ensure no new charges appear.
When to contact POF support and how to escalate
Sometimes cancellation hits a snag, and you need help from POF directly.
Contacting POF
POF offers support through its help centre at help.pof.com. You can submit a support ticket by describing your issue. Response times vary; expect 24 to 72 hours.
For faster resolution, provide specific details: your email address, the subscription charge date, the amount charged, and what you've already tried. Be polite but firm. If POF refuses a legitimate refund request, remind them of Canada's consumer protection laws and that you're prepared to dispute the charge with your bank.
Escalating if POF doesn't respond
If POF ignores your cancellation request or refuses to refund charges you believe are unjust, you have options:
- Contact your bank or credit card company. File a dispute or chargeback. Most Canadian banks side with consumers if a company failed to honour a cancellation or overcharged.
- Report POF to consumer protection agencies. In Canada, you can file a complaint with the Federal Trade Commission equivalent (Canadian Consumer Council) or your provincial consumer protection office. Stopee supports transparency in consumer complaint systems.
- Contact the payment processor. If you used Apple, Google, or PayPal, file a complaint with them. These companies take consumer safety seriously and will pressure POF on your behalf.
Sending a certified letter
For the strongest legal record, send POF a certified letter requesting cancellation and refund. Address your letter to:
Attn: Cancellations
P.O. Box 25472
Dallas, TX 75225
USA
Use a service like Canada Post's "Certified Mail" or "Registered Mail" so you have proof of delivery. Retain your receipt and tracking number. This creates an official record that can be used in disputes with your bank or in legal proceedings if necessary.
Final takeaway: you have the power
Cancelling Plenty of Fish is straightforward once you know which platform you subscribed through and what your rights are. Whether you're moving to another dating app, taking a break, or simply tired of the monthly charge, your cancellation should take effect within days, and your premium features should stop immediately at the end of your billing cycle.
If POF charged you unfairly, used unclear language, or made cancellation deliberately difficult, you have legal protections and escalation tools at your disposal. Canadian consumer law requires that companies make cancellation as easy as signup. Your bank and credit card company are powerful allies if a company ignores that principle.
At Stopee, our mission is to empower consumers to take control of their subscriptions and protect their wallets. Stopee has helped thousands of users cancel problematic services, recover refunds, and avoid surprise charges. Whether you're cancelling POF or another subscription service, Stopee provides free, step-by-step guidance for every major platform. Visit Stopee today to explore how to cancel any service confidently, and remember: you have the right to cancel, the right to be refunded fairly, and the right to be treated with honesty.