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Cancel Bilibili: The Right Way

How to cancel Bilibili in malaysia and stop auto-renewal charges

What is Bilibili and why you might want to cancel

Bilibili is a Chinese video platform focused on anime, manga, gaming content, and live streams that has grown popular with Malaysian audiences. The service operates on a freemium model-you can watch free content, but a paid membership unlocks premium features and removes restrictions. Many Malaysian users sign up through the Bilibili website or mobile app, only to discover later that auto-renewal keeps charging their card month after month or year after year.

If you landed here because cancellation feels unclear or because you got charged after trying to stop the subscription, you are not alone. Malaysian users report recurring confusion about where the actual cancellation button lives, especially when the subscription started through different channels like the website, App Store, or Google Play. At Stopee, we have helped thousands of consumers navigate exactly this kind of confusion and take back control of their subscriptions.

The paid membership plans Bilibili charges in malaysia

Bilibili offers two main recurring membership options that bill automatically unless you turn off auto-renewal. Understanding your exact plan matters because the cancellation process and your refund eligibility depend on it.

Plan name Frequency Price (MYR) What you get Auto-renewal
Super VIP Monthly Card Monthly RM5.00 Premium access for 30 days; ad removal; priority viewing Yes-renews every month unless you cancel
Super VIP Annual Card Yearly RM54.00 Premium access for 12 months; ad removal; priority viewing Yes-renews every 12 months unless you cancel
Free tier Ongoing RM0.00 Access to free content library only No charges

The monthly plan renews on the same day each calendar month, while the annual plan renews exactly 12 months from your purchase date. Your next billing date is the single most important piece of information when you cancel-it tells you when you need to act to avoid the next charge. At Stopee, we recommend you write down your next billing date before you start any cancellation steps.

How Bilibili processes subscriptions for malaysian customers

The payment channel you used when you first subscribed determines where you must cancel. This is the biggest source of confusion for Malaysian users. If you purchased directly on the Bilibili website using a credit card or local payment method, you cancel through your Bilibili account. If you subscribed through Apple's App Store on iPhone or iPad, you must cancel through Apple's subscription settings, not inside Bilibili. If you subscribed on Android through Google Play, you cancel there instead. Bilibili does not manage those cancellations-Apple and Google do.

Many users assume they cancelled because they found a "turn off auto-renewal" button inside the Bilibili app, but that button may only pause viewing, not actually stop billing. This is a dark pattern that catches Malaysian customers off guard. At Stopee, we help you identify your exact payment source so you cancel in the right place the first time.

Your consumer rights under malaysian law

Malaysia's Consumer Protection Act 1999 protects you when you cancel a subscription service. You have the right to clear, honest information about billing terms before you subscribe, and you have the right to cancel without facing hidden obstacles or unjustified refusal.

What the consumer protection act 1999 says about subscriptions

The Consumer Protection Act 1999 requires traders (including Bilibili and payment platforms like Apple and Google) to give you accurate information about the cost, frequency, and cancellation process before you agree to pay. If Bilibili or your payment platform makes cancellation deliberately hard to find or unclear, that is a breach of consumer protection rules. You also have the right to a refund if you cancel before your paid period ends, depending on Bilibili's refund policy and the payment method used.

If you paid through Apple or Google, you have additional rights under those platforms' cancellation policies. Apple typically allows refunds within 14 days of purchase if you request them. Google Play offers similar protection. If Bilibili refuses to honour your cancellation or reverses it without permission, you can escalate to the Federation of Malaysian Consumer Associations (FMCA) or the Ministry of Domestic Trade and Consumer Affairs (KPDNHEP).

When to involve consumer authorities

If you cancel Bilibili correctly but the charge appears again on your next billing cycle, or if customer support ignores your cancellation request for more than 7 days, you can file a formal complaint. The KPDNHEP has a consumer complaints portal at www.kpdnhep.gov.my where you can submit evidence of your cancellation attempt and the disputed charge. Stopee recommends you keep screenshots of every step-your account settings showing the cancellation, your bank statement, and any support emails.

How to cancel Bilibili based on your payment method

Your next steps depend entirely on where you started your subscription. Follow the path that matches your payment source exactly to make sure your cancellation actually sticks.

Cancel if you subscribed directly on the Bilibili website

If you created a Bilibili account and paid using a credit card, debit card, or local payment method directly through the Bilibili website, you cancel through your account settings on Bilibili itself.

  1. Open a web browser and go to bilibili.tv or bilibili.com
  2. Click the profile icon in the top right corner and select "Account settings" or "My Account"
  3. Look for "Membership," "Subscriptions," or "Billing" in the left menu
  4. Find your active Super VIP plan and click "Manage" or "Edit"
  5. Look for an option that says "Turn off auto-renewal," "Disable auto-renewal," or "Cancel subscription"
  6. Click that option and confirm the cancellation when prompted
    • Warning: Some versions of the Bilibili interface show a "pause" button instead of "cancel." Pausing does not stop charges-only disabling auto-renewal does. Look for the word "renewal" or "recurring" in the button label.
  7. Take a screenshot of the confirmation page showing your cancellation is active
  8. Check your email for a cancellation confirmation from Bilibili within 24 hours
  9. Wait 3-5 business days, then log back in and confirm your membership now shows as "expired" or "inactive" rather than "active"

Pro tip: If you cannot find the Membership section, try searching the page for "renewal" or "subscription" using Ctrl+F (Windows) or Cmd+F (Mac). Bilibili occasionally relocates these settings, and a quick search beats browsing menus.

Cancel if you subscribed through apple app store

If you signed up for Bilibili on an iPhone or iPad and purchased through Apple's App Store, Apple handles your subscription and billing-not Bilibili directly. You must cancel through Apple's settings, not inside the Bilibili app.

  1. Open the Settings app on your iPhone or iPad
  2. Tap your name at the very top of the screen
  3. Select "Subscriptions" (you may need to tap "iTunes & App Store" first if it appears)
  4. Find "Bilibili" in the active subscriptions list
  5. Tap on Bilibili and select "Cancel Subscription" or "Turn Off Auto-Renewal"
    • Warning: You will see a "Confirm" or "Confirm Cancellation" button-tap it. If you see a button that says "Resubscribe," you have already cancelled successfully and this is just the option to restart later.
  6. Apple will show you a confirmation that your subscription will end on a specific date (your next billing date)
  7. Take a screenshot of this confirmation page
  8. Check your email for a cancellation receipt from Apple within 1-2 hours

Pro tip: If you see "Manage" instead of "Cancel Subscription," tap "Manage" first, then look for a "Cancel Subscription" option on the next screen. Apple's layout varies by iOS version.

Cancel if you subscribed through google play

If you signed up for Bilibili on an Android phone or tablet and purchased through Google Play, Google manages your subscription and billing. You cancel through Google Play's settings, not inside the Bilibili app itself.

  1. Open the Google Play Store app on your Android device
  2. Tap the profile icon in the top right corner
  3. Select "Payments and subscriptions" or "Manage subscriptions"
  4. Tap "Subscriptions" to see your active subscriptions
  5. Find and tap "Bilibili" in the list
  6. Select "Cancel subscription" or "Turn off auto-renewal"
    • Warning: Google will ask you why you are cancelling and offer discounts or trial extensions. Ignore these offers-tap "Cancel subscription" again to confirm.
  7. Google will display a final date when your subscription ends (your next billing date)
  8. Take a screenshot of this confirmation
  9. Check your email for a cancellation confirmation from Google within 1-2 hours

Pro tip: On some Android devices, you can also cancel through "Manage apps and device" > "Manage" > scroll down to Bilibili > tap it > "Manage subscription." Both paths lead to the same cancellation screen.

What happens after you cancel Bilibili

Cancelling your subscription feels uncertain because you do not see an immediate change. Your membership remains active until your paid period ends-then it stops. This waiting period is by design and is normal.

Timeline after you cancel

Your Bilibili account will show "Membership expires on [date]" or "Days remaining: [number]" after you cancel successfully. You keep full premium access until that date arrives. On that exact date, your membership ends and your account reverts to the free tier. You will lose access to ad-free viewing, priority playback, and other premium features, but you will retain your account, watch history, and saved content.

No new charge will appear after your membership ends, assuming your cancellation went through correctly. If a charge does appear on your next billing date, that signals the cancellation did not register. At Stopee, we walk you through dispute steps if that happens.

Verify your cancellation took effect

The best way to confirm your cancellation is to log back into your Bilibili account 3-5 days after you submitted it and check your membership status. It should display "Expired," "Inactive," or "Membership ended" rather than showing an active plan. If it still shows your plan as active and a renewal date, your cancellation did not process and you need to try again or contact support.

Check your bank or card statement when your next billing date passes. If no charge appears, your cancellation succeeded. If a charge does appear even though you cancelled, document it immediately and prepare to dispute it.

Refunds and when you can get your money back

Refunds for Bilibili subscriptions depend on which platform handled your payment and how long ago you subscribed. There is no blanket right to a refund simply because you changed your mind, but consumer protection laws in Malaysia do offer specific scenarios where refunds apply.

Refund eligibility by payment method

Payment method Refund window Conditions How to request
Direct Bilibili payment (website) Usually none after 7 days You can request a goodwill refund within 7 days if you did not use premium features Email [email protected] with your order number and request date
Apple App Store 14 days from purchase Apple refunds most in-app purchases within 14 days. Tap your purchase > Report a Problem > select your reason Use Apple's App Store "Report a Problem" link (reportaproblem.apple.com)
Google Play 48 hours from purchase Google Play allows refunds within 48 hours of purchase for most subscriptions. Go to Google Play > Bilibili > tap three dots > Request a refund Request refund directly in Google Play app or at play.google.com/store/account/subscriptions

If you subscribed more than 14 days ago (for Apple) or 48 hours ago (for Google) and you want a refund, you must contact Bilibili directly at [email protected] with proof of the charge and a reason. Be honest-support is more likely to grant a refund if you explain that you discovered the auto-renewal terms were unclear or if the service did not work as advertised. At Stopee, we recommend you frame your refund request around consumer protection rather than simply buyer's remorse.

Disputing charges if cancellation failed

If you cancelled correctly but Bilibili or your payment platform charged you again, you have the right to dispute that charge. Contact your bank or card issuer immediately and report an unauthorized recurring charge. You will need screenshots of your cancellation confirmation and your bank statement showing the disputed charge. Most Malaysian banks can reverse a disputed subscription charge within 5-10 business days if you provide evidence of your cancellation attempt.

Common mistakes people make when cancelling Bilibili

Cancelling should be simple, but small oversights lead to continued charges and frustration. We see the same errors again and again-let us help you avoid them.

Mistake 1: turning off notifications instead of cancelling

Inside the Bilibili app, you can turn off push notifications and reminders about your membership. Many users do this, then assume their subscription is cancelled. It is not. You still get charged. Notifications are separate from your actual subscription status. At Stopee, we emphasize this distinction because it is the number one reason for unwanted repeat charges.

Mistake 2: cancelling through the app when you subscribed on the website

If you paid directly on bilibili.com, you must log in to the website to cancel-not the app. The Bilibili mobile app sometimes shows a misleading "cancel" option that only affects app settings, not your actual billing. This trap catches many Malaysian users. Always cancel through the exact channel where you subscribed.

Mistake 3: missing the confirmation step

Bilibili, Apple, and Google all require a second confirmation click after you select "Cancel." Many users see the first cancellation button, tap it, then assume it is done without confirming. Your cancellation does not process until you click "Confirm" or "Yes, cancel my subscription" on the final screen. Read the final prompt carefully and confirm explicitly.

Mistake 4: not checking your account days later

After you cancel, the system needs 3-5 business days to update your account status. If you cancel on a Friday evening, do not expect to see the update until Tuesday. Log back in after this window and verify your membership shows as "expired" or "ended." If it still shows as active, your cancellation failed and you need to retry or contact support.

Mistake 5: assuming cancelled means refunded

Cancelling stops future charges but usually does not refund money you already paid for the current period. If you paid for a month or year and cancel partway through, you keep membership access until your paid period ends, then it stops. You do not get a proportional refund unless you meet specific refund criteria (within 14 days for Apple, within 48 hours for Google, or within 7 days for direct Bilibili payments with no usage).

How to contact Bilibili support if you need help

If you cannot cancel through the steps above or if a charge appears after you cancelled, Bilibili support can investigate. The service operates on business hours in China (CST), which is one hour ahead of Malaysia Standard Time (MST).

Support contact details

Email is your best option for Malaysian users because it creates a written record of your request.

  • Email: [email protected] (include your account username, transaction date, and the amount charged)
  • Phone: +86 400-626-2233 (business hours 08:00-18:00 CST, Monday-Friday; this is 07:00-17:00 MST)
  • Official cancellation help page: bilibili.tv/marketing/protocol/app-cancellation-en.html

Pro tip: When you email Bilibili support, include your order number (from your receipt), the exact charge amount, your subscription plan name, and the date you attempted to cancel. Support responds faster with specific details than vague requests.

Checklist before you cancel Bilibili

Use this checklist to prepare and avoid missed steps. Complete each item before you start cancelling.

  • Write down your Bilibili username and login email address
  • Note your current subscription plan (Super VIP Monthly or Annual)
  • Find your next billing date in your account or on your bank statement
  • Identify your payment method: Direct website, Apple, or Google Play
  • Take a screenshot of your membership page showing the plan and renewal date
  • Take a screenshot of your bank or card statement showing the subscription charge
  • Decide whether you want to request a refund (if you meet the eligibility window)
  • Follow the correct cancellation steps for your payment method
  • Take a screenshot of your final cancellation confirmation
  • Save all confirmation emails from Bilibili, Apple, or Google
  • Wait 3-5 business days, then log back in and confirm your membership shows as expired

Keep or cancel: should you stay with Bilibili

Before you cancel, ask yourself whether Bilibili is worth keeping. Sometimes the issue is not the service-it is the hidden auto-renewal you did not notice or did not agree to clearly.

Reason to keep Bilibili Reason to cancel Bilibili
You actively watch anime, manga, or gaming content You barely use the premium features and forgot about the charge
Ad-free viewing or priority buffering matters to you The auto-renewal terms were unclear at signup
You watch original Bilibili series not available elsewhere You found a cheaper competitor like Crunchyroll or Netflix
The annual plan (RM54/year) offers better value than paying monthly You want to reduce ongoing subscriptions to save money
You use Bilibili regularly at least 2-3 times per week You have not logged in for more than a month

If you decide to stay, check that auto-renewal is actually on (so you are not surprised by a failed charge next month). If you decide to cancel, follow the steps in this guide exactly to make sure it registers correctly.

Final steps and summary

Cancelling Bilibili does not have to be confusing or frustrating. The key is identifying your payment method, following the correct cancellation path for that method, and verifying the cancellation took effect 3-5 days later. At Stopee, we have helped thousands of consumers cancel subscriptions and recover unwanted charges by using clear, straightforward steps exactly like the ones in this guide.

If you cancelled and a charge still appears, document everything (screenshots, bank statement, email confirmations) and escalate to your bank or card issuer. If Bilibili refuses to honour your cancellation, contact the Federation of Malaysian Consumer Associations or the KPDNHEP. You have legal protection under Malaysia's Consumer Protection Act 1999, and Stopee is here to help you understand and use those rights.

Stopee has helped thousands of consumers cancel subscriptions they did not want and recover money from unauthorized charges. Visit Stopee.com today to explore your options, track your subscriptions, and get step-by-step guides for cancelling services across Malaysia and beyond.

FAQ

Bilibili is a freemium video platform popular in Malaysia, offering both free and paid membership options. The paid plans include the Super VIP Monthly Card at RM5.00 and the Super VIP Annual Card at RM54.00.

You can cancel your Bilibili subscription through the website, App Store, or Google Play. Ensure you follow the correct cancellation steps based on where you subscribed.

Before cancelling, confirm your current plan name, next billing date, and payment source. Taking screenshots of your membership details can help prevent future billing issues.

After cancellation, you will retain access to Bilibili until the end of your current billing cycle. Make sure to check for confirmation of the cancellation.

If you face difficulties cancelling online, you can reach out to Bilibili's support via phone, email, or registered letter for assistance.

This letter is also available in other countries