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Cancel Simply Business: Step-by-Step Guide
How to cancel simply business insurance in singapore and protect your refund rights
What simply business is and why you might cancel
Simply Business is an online insurance brokerage platform that helps small business owners compare, quote, and purchase tailored business insurance policies. The service operates across multiple countries, including Singapore, and focuses on making the insurance buying process faster and more transparent through its digital platform.
You might cancel your Simply Business account or policy for several reasons: your business needs have changed, you found a better rate elsewhere, you're no longer in business, or the coverage no longer suits your requirements. Whatever your reason, understanding your cancellation options and consumer rights before you act will help you avoid costly mistakes and preserve any refunds you're entitled to.
Common reasons customers cancel
Small business owners often cancel Simply Business policies after finding more competitive quotes, reducing business operations, or consolidating insurance with another provider. Others discover the policy doesn't cover what they need or the renewal terms have shifted unfavourably. At Stopee, we've seen many customers regret cancelling without first understanding their refund eligibility, so we'll walk you through every detail here.
Timing matters for your refund
The earlier you cancel after purchase, the better your refund position typically becomes. If you purchased within a cooling-off period (if one applies to your policy), your rights are stronger. If you're well into your policy term, refund prospects may be limited, though you should always check your specific terms.
Your consumer protection rights in singapore
Singapore's consumer protection framework gives you specific rights when purchasing insurance through brokers like Simply Business.
What the consumer protection (Fair trading) act protects
Under the Consumer Protection (Fair Trading) Act (CPFTA), Simply Business must be honest and clear about what they're selling you. They cannot misrepresent the policy coverage, charges, or terms. If you discover that Simply Business did not disclose material facts about the policy or presented false information, you have grounds to dispute the charge or demand a refund.
However, the CPFTA does not guarantee a refund simply because you change your mind. Your refund right depends on whether the policy included a cooling-off period in its terms, or whether Simply Business breached their obligations to you.
Cooling-off periods and statutory rights
Some insurance policies sold in Singapore include a cooling-off period (typically 14 days) during which you can cancel and receive a full refund without penalty. Not all policies offer this, so check your policy documents immediately after purchase. If a cooling-off period applies and you're within it, you have a legal right to cancel and receive your money back.
If you discover that Simply Business or the insurer misrepresented the policy, failed to answer your questions fairly, or provided defective service, you can escalate your complaint to the Monetary Authority of Singapore (MAS) or the Consumer Association of Singapore (CASE). Stopee recommends documenting all communication with Simply Business before you escalate, as this evidence strengthens your case.
How to cancel your simply business policy
Cancellation steps differ depending on how you purchased your policy and what account details you have available.
Cancellation via your online account
If you purchased your Simply Business policy directly through the website, your first step is to log into your account and look for a cancellation or account management option.
- Visit the Simply Business website and sign into your account using your email and password.
- Navigate to your active policies or account settings (usually labelled "My Policies" or "Dashboard").
- Locate the policy you wish to cancel and click into its details.
- Look for a cancellation button or link. If you see one, click it and follow the on-screen prompts to confirm cancellation.
- Simply Business will typically ask you to confirm the cancellation date and may request a reason for cancelling.
- Take a screenshot of your cancellation confirmation and note any reference number provided.
- If you do not see a cancellation button, proceed to contact customer support (step below).
Cancellation via customer support
If the online cancellation option is not visible, you must contact Simply Business support directly. Warning: This is where many customers go wrong - they contact the UK office instead of the correct cancellation team.
- Before contacting support, gather your policy number, customer ID, and any reference numbers from your account. This speeds up the process.
- Contact Simply Business customer service through the website's live chat, email, or phone line (check the official Simply Business website for current contact details).
- Clearly state that you wish to cancel your policy and request confirmation that no future premiums will be charged after the cancellation date you specify.
- Be specific: "I want to cancel my policy effective [date]" rather than "I want to cancel soon."
- Ask the support representative to email you a written confirmation of the cancellation, including the date it takes effect and confirmation that no renewal will occur.
- If the representative is unclear about the refund, ask directly: "Am I eligible for any refund of unused premiums, and if so, how long will it take to process?"
- Save all confirmation emails and reference numbers in a separate folder for your records.
Cancellation if you paid via apple app store or google play
If you subscribed to Simply Business through a mobile app and paid via Apple or Google, you must cancel through your device's app store account, not through Simply Business directly.
- For Apple App Store: Open Settings, tap your name, select Subscriptions, find Simply Business, and tap Cancel Subscription. Confirm the cancellation.
- Apple will stop billing you on your next billing date.
- Take a screenshot showing the cancellation confirmation.
- For Google Play: Open Google Play, tap your profile icon, select Subscriptions, find Simply Business, tap Manage, and select Cancel Subscription. Confirm.
- Google will stop billing you on your next billing date.
- Screenshot your cancellation confirmation.
- After cancelling through the app store, contact Simply Business customer support separately to confirm that your account has been flagged as cancelled in their system and that no future communications will be sent to you.
Important note: contact the correct office
Warning: Simply Business has offices in both London (UK) and Boston (USA). If you must contact them by post or courier, cancellation requests must go to the Legal Department at the Boston address, not the London office. The London address may not process cancellations correctly, which could delay your request by weeks.
Stopee strongly advises cancelling online or via email whenever possible to avoid this delay and to obtain written proof immediately.
What happens to your policy after cancellation
Understanding what occurs after you cancel helps you plan for coverage gaps and know when to expect a refund.
Coverage and active protection
Cancellation stops future automatic renewals but does not immediately remove the coverage you've already paid for. Your policy remains active until the end of the billing period you've paid through. If your policy was set to renew on 31 March and you cancel on 15 March, you remain covered until 31 March, after which coverage lapses.
If you need coverage to end sooner, you must specify an earlier cancellation date when you request cancellation. Simply Business will confirm the exact date your coverage stops.
Your account and documents
After cancellation, your account details and policy documents may remain accessible for a limited time depending on Simply Business's retention policy. Before you finalize cancellation, download and save all important documents: your policy schedule, cover summary, terms and conditions, and any correspondence with Simply Business. Pro tip: Store these in a password-protected cloud service or external drive so you have them if you need to make a claim later or dispute a charge.
Communication and renewal notices
Once your cancellation is processed, Simply Business should remove you from renewal reminder emails. If you continue to receive marketing or renewal notices after 7 days, contact support again and ask them to confirm that your email has been removed from their list.
Refunds and how to claim them
Your refund eligibility depends on three factors: when you cancel, how you paid, and what your policy terms say.
Refund eligibility checklist
| Cancellation timing | App Store / Google Play refund | Direct purchase refund | Your next step |
|---|---|---|---|
| Within 14 days (if cooling-off applies) | Full refund via Apple / Google | Full refund from insurer | Request immediately; apply via app store or contact insurer |
| 1-3 months into policy | Refund possible; varies by app store policy | Pro-rata refund possible; ask insurer | Contact support; request unused premium calculation |
| Beyond 3 months | Unlikely; check app store terms | Unlikely unless policy defective | Ask support; document reason for cancelling |
| Policy misrepresented or defective | Escalate to Apple / Google support | Escalate to MAS or CASE | File complaint with evidence of misrepresentation |
How refunds are processed
If you are entitled to a refund, the processing timeline depends on your payment method. Refunds via Apple App Store or Google Play go back to your original payment method (credit card or Apple / Google balance) within 5-10 business days. Direct purchases via bank transfer or credit card typically take 7-14 business days after the insurer approves the refund.
Pro tip: After you receive confirmation that a refund has been approved, check your bank or payment account within 2 weeks. If the money has not appeared, contact Simply Business or the insurer again with your confirmation number and ask for a refund status update.
Non-refundable charges and explicit terms
Some policies are explicitly marked non-refundable at the point of purchase. If your policy included this term and you agreed to it, Simply Business and the insurer are legally entitled to keep the premium even if you cancel early. Review your purchase confirmation and policy wording to check for this language.
However, if the non-refund clause was buried in small print, not clearly highlighted, or you were not given a fair chance to understand it before purchase, you may have grounds to dispute it through a complaint to MAS or CASE. Stopee recommends keeping screenshots of what you saw at purchase to support this claim.
Pricing and policy comparison in singapore
Simply Business policies vary in cost and coverage depending on your business type, size, and location.
Where to verify current pricing
Do not rely on third-party websites or guides for Simply Business pricing information. Always visit the official Simply Business website and run a fresh quote to see current rates and available cover options. Pricing changes frequently based on market conditions, your claims history, and business profile.
Before you cancel and move to a competitor, request a quote from Simply Business for your next renewal period. You may be surprised that renewal rates differ significantly from initial purchase rates, so comparing apples-to-apples quotes will help you make an informed decision.
SGD pricing for singapore customers
Verified SGD pricing for Simply Business policies in Singapore could not be independently confirmed at the time of this guide. Always confirm that Simply Business quotes you in SGD (Singapore Dollars) and not USD or another currency before you proceed to purchase. Pricing varies by policy type, business classification, and annual turnover.
Stopee recommends getting quotes from 3-5 insurance brokers before deciding to cancel Simply Business, as switching early may save you hundreds or thousands of dollars if you find better coverage at a lower rate.
Common mistakes customers make when cancelling
Cancelling an insurance policy is straightforward, but one misstep can cost you money or leave you without proof of cancellation.
Contacting the wrong office
Simply Business customers often contact the London office to cancel, only to discover weeks later that their cancellation was never processed. Always use the Boston Legal Department address for postal cancellations, or better yet, cancel online or via email. This eliminates the risk of your request getting lost in the wrong office.
Cancelling without securing written confirmation
If you cancel via phone call and do not ask for a follow-up email confirmation, you have no proof that you cancelled. If Simply Business continues to bill you, you will have difficulty proving you asked them to stop. Pro tip: Always request that the support representative email you a cancellation confirmation with a date, reference number, and effective cancellation date.
Failing to cancel renewal on the app store
Some customers cancel through Simply Business but forget to cancel their subscription in the Apple or Google Play app settings. The app store continues to charge them even though Simply Business has stopped sending services. Always cancel in both places if you paid via an app store.
Not checking the cooling-off period deadline
If your policy includes a 14-day cooling-off period, you must cancel within exactly 14 days of purchase to qualify for a full refund. If you wait 15 days, you lose that right and may only be entitled to a pro-rata refund. Mark the deadline in your calendar the moment you purchase.
Overlooking policy documents before cancelling
Some customers cancel and immediately delete their policy emails, only to discover later that they need to reference their cover summary for a new insurance quote. Download and save all documents in a secure location before you finalize cancellation. You can delete them after 12 months if you wish.
After you cancel: what to do next
Cancelling your policy is not the final step. You should take several actions after cancellation to protect yourself and ensure a smooth transition.
Verify cancellation within 7 days
One week after you receive cancellation confirmation, log back into your Simply Business account and verify that the policy is no longer listed as active. If it still shows as active, contact customer support immediately and ask them to escalate the cancellation request. Do not wait.
Confirm no future billing
Check your bank account or credit card statement 2-3 weeks after the cancellation effective date to confirm that Simply Business has not charged you again. If a charge appears, contact your bank immediately to dispute it and provide them with your cancellation confirmation email as evidence. Then contact Simply Business to ask why the charge was processed.
Arrange replacement coverage
Do not let your business go uninsured. Before your current Simply Business coverage ends, arrange new cover with another broker or insurer. Insurance gaps leave your business exposed to liability, theft, and other risks that could be financially devastating.
File a complaint if necessary
If Simply Business fails to process your cancellation, continues to bill you after the effective date, or refuses to refund you when you believe you are entitled to one, file a formal complaint with the Monetary Authority of Singapore (MAS). Stopee recommends gathering all evidence first: your cancellation request, confirmation emails, bank statements, and screenshots of your account. MAS has the authority to compel Simply Business to refund you if they find in your favour.
Cancellation checklist and timeline
Use this checklist to stay organized and ensure you do not miss any critical steps.
| Action | Timing | Status |
|---|---|---|
| Download and save all policy documents | Day 1 (before cancellation) | ☐ |
| Check for cooling-off period in your policy terms | Day 1 | ☐ |
| Log into your Simply Business account and locate cancellation option | Day 1 | ☐ |
| Submit cancellation request and obtain confirmation reference number | Day 1-2 | ☐ |
| Verify cancellation appears in your account and request written email confirmation | Day 2-3 | ☐ |
| Monitor your bank account for unauthorized charges | Day 21 onwards | ☐ |
| If eligible for refund, follow up if money has not arrived within 14 days | Day 14-21 | ☐ |
| If charges continue, dispute with your bank and file complaint with MAS | Day 30+ | ☐ |
Customer reviews and experiences
What are other Singapore customers saying about Simply Business cancellations and service?
Positive feedback
Many customers report that Simply Business delivers a straightforward quoting experience, competitive rates, and responsive customer support. Users appreciate the ability to manage policies online and receive quick answers to coverage questions. The platform's digital-first approach appeals to tech-savvy business owners who value speed and convenience.
Negative feedback and cancellation complaints
Some customers report difficulty reaching cancellation support and frustration with slow refund processing. A minority of customers mentioned that they were not informed of their cooling-off period rights and had to escalate complaints to get a refund. Others expressed concern about renewal rates being significantly higher than initial purchase rates, prompting them to cancel and switch providers.
The most common complaint Stopee has identified is delayed processing when cancellation requests are sent to the London office instead of the Boston office, which aligns with the guidance provided earlier in this guide.
Contacting simply business for cancellation or complaints
If you need to cancel, request a refund, or file a complaint about your Simply Business policy, here are the correct contact methods.
Online and email contact
Visit the official Simply Business website and use the live chat or email support option. This is the fastest and most reliable way to cancel because you receive written confirmation immediately. Include your policy number and full name in all correspondence.
Postal contact for cancellations
Important: If you must send a cancellation request by post, send it to the Legal Department at the Boston address, not the London office. The Boston address ensures your request is processed correctly and timely. Confirm the exact Boston address on the official Simply Business website before sending, as addresses can change.
Regulatory complaints
If Simply Business refuses to process your cancellation or denies a refund you believe you are entitled to, file a complaint with:
- Monetary Authority of Singapore (MAS) - oversees insurance brokers and can compel refunds if you have been treated unfairly.
- Consumer Association of Singapore (CASE) - provides free complaint mediation and advocacy for consumers.
Stopee has helped thousands of consumers navigate exactly these situations, and escalating to MAS or CASE often results in swift resolution in your favour.
Final summary and next steps
Cancelling your Simply Business insurance policy is a straightforward process when you follow the correct steps and understand your consumer rights. Cancellation via your online account is fastest; if that is not an option, contact customer support via email and request written confirmation. Monitor your account and bank statement after cancellation to ensure no future charges occur. If you are entitled to a refund, follow up if it does not arrive within 14 business days.
Remember that you have consumer protection rights under the Consumer Protection (Fair Trading) Act if Simply Business misrepresented the policy or failed to disclose material information. If the company refuses to refund you when you believe you are entitled, escalate your complaint to the MAS or CASE.
Stopee is committed to empowering consumers like you to cancel services with confidence and reclaim any refunds you are owed. By following this guide, you avoid the most common mistakes and position yourself for a successful cancellation and refund. Stopee has helped thousands of consumers cancel policies and recover lost money by ensuring they have clear, step-by-step guidance backed by consumer protection law. Your next step is simple: log into your Simply Business account today and start the cancellation process using the steps outlined above. If you encounter obstacles, return to this guide and use the checklist and escalation paths to resolve the issue.