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Cancel Now Tv: The Right Way
How to cancel now TV in canada and protect your streaming refund
What is now TV in canada
Now TV in Canada is Comcast's streaming service bundled through Xfinity, offering live channels, on-demand content and cloud DVR storage. It operates independently from the UK-based Now TV (owned by Sky), with its own pricing structure, billing terms and Canadian customer support. Understanding what you're signed up for is the first step toward a smooth cancellation.
Service overview and features
Now TV Canada provides access to over 125 live channels including sports, news, entertainment and specialty programming. Your subscription includes Peacock Premium at no extra charge, a 20-hour cloud DVR for recording, and the ability to stream on up to three screens simultaneously. There is no mandatory annual contract, which means you can technically cancel month-to-month. However, promotional pricing, minimum-term commitments and the cooling-off window all affect your cancellation flexibility, so read your agreement carefully before taking action.
Current pricing and subscription tiers
Now TV Canada operates on a single main plan rather than tiered options. Below is the current pricing structure:
| Plan name | Monthly cost | Billing cycle | Key features |
|---|---|---|---|
| Now TV Canada (Xfinity streaming) | $20.00 CAD | Monthly | 125+ channels, Peacock Premium included, 20-hour cloud DVR, 3 concurrent screens, no annual contract required |
Promotional rates (such as discounted first months) may apply at signup, but your regular price reverts to $20 CAD after the promotional period ends. Keep your signup confirmation to verify the transition date.
Your consumer rights and canada's cooling-off protection
Canadian consumer law gives you specific protections when cancelling digital streaming services purchased at a distance. Stopee recognises that understanding these rights is essential before you contact Now TV.
The 14-day cooling-off period
Now TV's terms include a 14-day withdrawal (cooling-off) period. This period begins on the day you sign up or receive your confirmation email, whichever comes later. During this window, you can cancel your subscription and receive a full refund of all charges and applicable delivery costs without providing a reason. The refund must be processed without undue delay and within 14 days of your notification of cancellation. This is a powerful consumer right, and Stopee recommends you act quickly if you are unhappy with the service.
Refund eligibility after the cooling-off period
Once the 14-day cooling-off period expires, Canadian consumer law does not automatically entitle you to a refund for partially used digital services. However, your cancellation will take effect at the end of your current paid billing cycle, and you will not be charged for future months. If you signed a 6- or 12-month minimum-term agreement, cancellation may be delayed until the end of that term, unless the contract permits early exit. Always review your signed agreement for these details before contacting support.
What to do if now TV refuses cancellation
If Now TV disputes your cancellation request, ignores your cancellation notice, or continues charging after you cancel, contact your provincial consumer protection agency. In Ontario, reach the Ministry of Government and Consumer Services; in British Columbia, contact the Consumer Protection Branch; in other provinces, your Attorney General's office handles streaming service complaints. Document everything: save emails, chat transcripts, screenshots and billing statements. Stopee advises keeping these records for at least one year after cancellation.
How to cancel now TV step by step
Cancellation method depends on how you subscribed. Follow the path that matches your account.
Cancelling through the now TV online portal (recommended method)
The official Now TV website portal is the fastest way to cancel and receive immediate written confirmation. This is the method Stopee recommends for maximum clarity and proof.
- Visit the Now TV streaming portal at nowtv.com or log in through your Xfinity account dashboard.
- Sign in using your username and password. If you forget your credentials, use the "Forgot password" link to reset access.
- Navigate to the Help or Account section (this may be labelled "Account settings," "Manage subscription," or "Billing").
- Look for an option to view, manage or cancel your subscription. Click it.
- You may see a retention offer (discount, free trial extension, etc.). You are not obligated to accept. Proceed to cancellation if you are certain.
- Select "Cancel subscription" or "End service." You will be asked to confirm the reason and cancellation date.
- Confirm cancellation. The portal will display a confirmation screen with a reference or ticket number.
- Immediately take a screenshot of this confirmation. The reference number is your proof of cancellation.
- Check your email within 15 minutes for a cancellation acknowledgement email from Now TV. If it does not arrive, contact support with your screenshot and reference number.
- Save this email in a folder labeled "Now TV Cancellation" along with your screenshot. Do not delete it.
Pro tip: Perform this cancellation early in a billing cycle (e.g., on day 1 of your monthly charge). This maximizes your access time before termination and reduces the chance of unexpected final charges.
Cancelling a subscription through apple app store
If you subscribed to Now TV through the Apple App Store on an iPhone, iPad or Mac, you must cancel through the App Store itself, not through Now TV's website. Now TV cannot process this cancellation for you.
- Open the Apple App Store on your device (iPhone, iPad or Mac).
- Tap or click your user profile icon in the top-right corner.
- Select "Subscriptions" from the menu.
- Find "Now TV" in your active subscriptions list and tap or click it.
- Select "Cancel subscription" or "Edit subscription."
- Confirm cancellation. The App Store will show the cancellation effective date (typically the end of your current billing period).
- Apple will send a confirmation email to your Apple ID address. Save it.
Warning: Apple App Store refunds follow Apple's own policy, not Now TV's policy. You are eligible for a refund only if you cancel within 14 days of the purchase and have not consumed the service. Contact Apple Support if your refund is delayed beyond 5 business days.
Cancelling a subscription through google play
If you subscribed via Google Play on an Android phone or tablet, cancel through the Google Play Store app or website. Now TV support cannot process this cancellation.
- Open the Google Play Store app on your Android device.
- Tap your profile icon in the top-right corner.
- Select "Manage subscriptions."
- Find "Now TV" in your active subscriptions and tap it.
- Tap "Cancel subscription."
- Select your reason (optional) and confirm cancellation.
- Google Play will display the cancellation effective date and send a confirmation email to your Gmail account. Save it.
Pro tip: If you cancel through Google Play, you forfeit access immediately unless you are within Google's refund window (typically 48 hours of purchase). Check your Play Store receipt before cancelling to confirm your eligibility.
Cancelling via live chat or phone support
If online cancellation fails or you need extra assurance, contact Now TV support directly. This method is slower but provides live confirmation.
- Log into the Now TV website and open the Help Centre.
- Scroll to the bottom and select "Live chat" or "Contact us."
- Enter your email and account details if prompted.
- Explain that you want to cancel your subscription. Be direct: "I want to cancel my Now TV subscription effective [date]."
- The support agent will verify your account and may offer retention incentives. Politely decline if you are certain about cancellation.
- Ask the agent to confirm cancellation in writing and request a reference or ticket number.
- Copy and paste the entire chat transcript into a text file and save it immediately. Do not rely on the chat log expiring from the website.
- Request that the agent email you a written cancellation confirmation. If they refuse, ask for the name and date of the conversation so you can reference it later if needed.
Warning: Do not assume verbal confirmation is enough. Stopee has seen countless cases where customers were told "you're all set" but charged again the following month because no written record existed. Always demand and save written confirmation.
What happens immediately after you cancel
Cancellation does not always mean immediate access removal. Understanding the post-cancellation timeline prevents confusion and unexpected charges.
Access and billing after cancellation
When you cancel during an active billing period, your access typically continues until the end of that paid period unless the Terms state otherwise. For example, if you are billed on the 15th of each month and cancel on the 20th, you usually retain full access until the 14th of the following month. After that date, your login credentials stop working and you cannot stream content.
Automatic renewal is stopped immediately for future billing cycles once cancellation is confirmed. You will not be charged again after your current period expires. However, if a promotional discount is active, the refund to your original payment method may take 5 to 10 business days after the billing period ends.
Protecting yourself from post-cancellation charges
Stopee recommends you monitor your credit card or bank statement closely for 30 days after cancellation. Look for any charges from Now TV, Xfinity or related entities. If an unexpected charge appears, take a screenshot, note the date and amount, and contact your bank immediately to dispute it if necessary. Include your cancellation confirmation reference number in all correspondence.
If you subscribed through Apple or Google, also check those platforms for recurring charges. Sometimes a cancellation on one platform does not sync across all services, and you may see orphaned charges.
Refunds and your right to reclaim charges
Refund eligibility depends on when you cancel relative to the 14-day cooling-off period and your subscription method.
Refunds within the 14-day cooling-off period
If you cancel within 14 days of signup or confirmation, you are entitled to a full refund of all charges. Now TV must process this refund without undue delay and within 14 days of receiving your cancellation notification. The refund is credited to your original payment method (credit card, debit card, PayPal, Apple account or Google Play account).
Processing time varies by payment method: credit and debit card refunds typically appear within 3 to 5 business days, while PayPal refunds may take 5 to 10 business days. Apple and Google refunds follow their own timelines (usually 5 to 7 business days). If 14 days pass without a refund, contact Now TV support with your cancellation confirmation and request an escalation.
Partial refunds and proration after the cooling-off window
Once the 14-day cooling-off period closes, Now TV is under no legal obligation to issue a refund for the remainder of your billing period. Your subscription will terminate at the end of the current paid month, and you will not be charged beyond that date. In rare cases, if you discover a service defect or billing error, you may file a complaint with your bank or credit card company, which may compel a refund through the payment processor. This is a last resort and requires clear evidence of the error.
Minimum-term plans and early termination fees
If you enrolled in a 6- or 12-month promotional plan, cancellation before the term expires may not be possible without penalty unless you use the cooling-off period. Read your signed agreement carefully. Some contracts allow cancellation with written notice and no penalty; others impose early termination fees. Stopee advises contacting Now TV directly to clarify your specific contract terms before attempting cancellation.
Common mistakes to avoid when cancelling now TV
Cancellation is simple, but small errors can cost you time, money and access. We have heard from countless frustrated customers who made preventable mistakes, so let us help you avoid them.
Assuming your cancellation is complete
The biggest mistake is cancelling online, seeing a confirmation message, and assuming you are done. Confirmation screens can glitch, emails can be delayed or filtered into spam, and backend systems can fail to process your request. Always retrieve a reference number or ticket and save your acknowledgement email before closing the browser. Wait 24 hours and log back into your account to verify that cancellation is reflected in the system (it usually shows "No active subscription" or "Cancelled" in Account Settings). If it still shows "Active," contact support immediately.
Ignoring the cooling-off deadline
The 14-day cooling-off window is counted from your signup date or confirmation email date, whichever is later. If you miss this window by even one day, your refund eligibility may disappear. Mark your calendar immediately after signup. If you decide within 13 days that you want a refund, initiate cancellation the same day. Do not wait until day 15 thinking you have time.
Cancelling through the wrong channel
If you subscribed through Apple App Store or Google Play, cancelling on the Now TV website will not work. You must cancel through the app store itself. Conversely, if you signed up directly through nowtv.com with a credit card, cancelling in the App Store will have no effect. Stopee recommends confirming your subscription method in your billing email or receipt before attempting cancellation.
Not saving proof of cancellation
Screenshots expire, browsers cache is cleared, and emails get deleted. If Now TV charges you after cancellation, your only defence is a saved confirmation email or chat transcript with a clear date and reference number. Losing this proof makes disputing the charge extremely difficult. Save everything to a folder on your computer or in cloud storage (Google Drive, OneDrive, iCloud) the moment you receive it.
Forgetting to check for recurring charges
Even after cancellation, billing errors or system glitches can trigger phantom charges. Many customers discover these charges weeks later on their bank statement and have already missed the chargeback window. Set a phone reminder to review your bank and credit card statements every week for 30 days after cancellation. Act immediately if you spot an unauthorized charge.
Steps to take before you cancel
Cancellation is irreversible, so confirm a few things first to avoid regret and wasted effort.
Download or save your content
Now TV does not offer offline viewing or permanent downloads for content you have watched. Once you cancel, you lose access to all streams, on-demand recordings and cloud DVR recordings. If there is a show or movie you plan to watch later, make a note of it before cancelling. You can re-subscribe later, but that show may no longer be available.
Verify your billing date and cycle
Check your most recent billing email or account dashboard to confirm your next charge date. If you are billed on the 25th and it is currently the 20th, cancelling now means you retain access for only 5 more days. If it is the 1st, you have nearly a full month left. Plan your cancellation strategically to maximize the time you have left on the current paid period.
Check for account credits or promotional balances
If you have a promotional credit or balance remaining on your Now TV account (from a referral bonus, credit issued for service issues, etc.), use it before cancelling. After cancellation, unused credits are typically forfeited and not refunded. Some customers have 10 or 20 dollars in unused credit sitting on their account without knowing it. Log in to your account and check the Billing or Credits section.
Stopee's cancellation support and resources
Cancelling a streaming service can feel overwhelming, especially when you are juggling multiple subscriptions and cancellation deadlines. That is why Stopee exists: to guide you through every step and ensure you do not lose money or access to content you have paid for.
Stopee has helped thousands of consumers cancel unwanted subscriptions, recover forgotten refunds and resolve billing disputes with streaming providers. Our team understands the frustration of confusing cancellation flows, retention offers and deceptive billing practices. Whether you are cancelling Now TV today or planning to cancel other services next month, Stopee provides clear, actionable advice tailored to your situation and your province's consumer protection laws.
Visit stopee.com to explore guides for cancelling other Canadian streaming services (Netflix, Disney+, Amazon Prime Video and more), learn about your consumer rights, and access templates for disputing unauthorized charges. Stopee also maintains updated contact information for provincial consumer protection agencies so you know exactly where to escalate if a company ignores your cancellation request.
Additional resources and contact information
If Now TV fails to process your cancellation or continues charging after you have provided cancellation notice, escalate your complaint to the appropriate authority in your province:
- Ontario: Ministry of Government and Consumer Services, 1-800-889-9768 or online at ontario.ca/consumer
- British Columbia: Consumer Protection Branch, 1-888-564-9963 or online at bcl.resourcesrosource.gov.bc.ca
- Alberta: Fair Trading Act complaints, 1-877-427-4088 or online at aeso.ca
- Quebec: Office of the Protecteur du consommateur, 514-253-6556 or online at opc.gouv.qc.ca
- Other provinces: Contact your provincial Attorney General's office for consumer complaints
You can also file a complaint with the Canadian Radio-television and Telecommunications Commission (CRTC) if Now TV is operating as a telecom service bundled with Xfinity. The CRTC investigates consumer complaints about telecom providers and can compel refunds or service corrections.
Documentation checklist for your records
Keep all of the following documents in one secure folder for at least one year after cancellation. If a dispute arises, you will have everything needed to prove your case.
- Original signup email or receipt showing the subscription date and initial charge amount
- Screenshots of the cancellation confirmation page (including reference number, date and time)
- Cancellation acknowledgement email from Now TV
- Chat transcript or email confirmation from support (if you cancelled by chat or phone)
- Bank or credit card statements showing the original charge and any charges after cancellation (flag unexpected charges)
- Screenshots of your Now TV account dashboard showing "No active subscription" or "Cancelled" status
- Reference or ticket number from the cancellation request (keep this visible on a sticky note or in your phone notes)
- Record of the date and method you used to cancel (online portal, chat, phone, app store)
Pro tip: Use the free Stopee cancellation tracker at stopee.com to log all your subscription cancellations in one place. You can set reminders for billing dates, log confirmation numbers and generate a report of all active and cancelled subscriptions at any time. This prevents the chaos of managing multiple cancellation deadlines and losing track of proof documents.
Summary and your next steps
Now TV in Canada offers convenient streaming access to over 125 channels and Peacock Premium for $20 CAD per month, but cancelling should be equally convenient. You have the right to cancel within 14 days and receive a full refund under Canadian consumer law. After that window, your cancellation takes effect at the end of your current billing period with no further charges.
To cancel today, log into the Now TV portal, navigate to Account or Help, select Cancel subscription, and save your confirmation email and reference number immediately. If you subscribed through Apple or Google, cancel through those app stores instead. Monitor your bank account for 30 days to ensure no phantom charges appear.
If Now TV disputes your cancellation, refuses to process it or continues billing after cancellation, document everything and escalate to your provincial consumer protection agency. You have legal protections, and agencies like the Ontario Consumer Protection branch take billing disputes seriously.
Stopee has helped thousands of consumers navigate cancellation, recover lost refunds and stand up to companies that ignore cancellation requests. Whether you are cancelling today or planning ahead, Stopee provides the clarity and confidence you need to take control of your subscriptions. Visit stopee.com to explore more cancellation guides, track your subscriptions and access templates for disputing unauthorized charges. Your money and your time are yours to protect, and Stopee is here to help.