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Cancel Lovestrive: The Right Way
How to cancel lovestrive in singapore: your complete step-by-step guide
What is lovestrive and why you might want to cancel
Lovestrive is a dating and matchmaking service that uses personalised quizzes and compatibility algorithms to connect singles seeking meaningful relationships. The platform operates entirely through subscription, delivered via mobile apps (Apple App Store and Google Play) and direct web access. You pay recurring fees to access the matching features and connect with other members.
Whether you've found your match, want to try a different service, or simply decided the platform isn't right for you, cancelling is a straightforward process once you know where to look. This guide will walk you through every cancellation method available in Singapore, help you understand your refund rights, and protect you from common traps. Stopee is here to help you take back control of your subscriptions.
How lovestrive charges you
Billing depends on how you originally subscribed. If you downloaded Lovestrive from the Apple App Store, Apple bills you directly and manages your subscription renewal. Similarly, Google Play subscriptions are billed and renewed by Google, not by Lovestrive. If you subscribed directly through the Lovestrive website or app using a credit card, Lovestrive itself handles the billing.
This matters because your cancellation method changes based on who is actually charging you. Before you proceed, identify which platform processes your payments.
Pricing and subscription plans
Lovestrive offers multiple subscription tiers with varying features and billing cycles. Pricing fluctuates and may differ based on your location, device, or current promotions. Always verify current pricing directly through the app or official website before purchasing or renewing.
| Plan type | Typical cost (SGD) | Billing cycle | Key features |
|---|---|---|---|
| Basic / Free tier | Free | Ongoing | Limited matching, profile creation |
| Premium (monthly) | $9.99 - $14.99 | Monthly | Enhanced matching, messaging, profile visibility |
| Premium (annual) | $79.99 - $99.99 | Annual (12 months) | Best value; all premium features; auto-renews yearly |
| Premium Plus | $19.99 - $24.99 | Monthly | Priority matching, advanced filters, unlimited messaging |
Your consumer rights in singapore
Legal protections and cooling-off periods
Singapore's Consumer Protection (Fair Trading) Act protects you against unfair trading practices, misleading claims, and unsafe goods. However, digital services like Lovestrive do not automatically qualify for a 14-day statutory "cooling-off" or "right of withdrawal" period in the same way physical products do.
Your main consumer protection lever is the platform through which you paid. If you subscribed via Apple or Google, their consumer protections and refund policies take precedence. If you paid Lovestrive directly, you rely on Lovestrive's own refund terms and Singapore consumer law.
Escalation pathways if lovestrive refuses to help
If Lovestrive ignores your cancellation request or wrongfully charges you after cancellation, you can lodge a complaint with the Consumers Association of Singapore (CASE). CASE mediates disputes free of charge and can escalate to Singapore's Ministry of Health and Consumers, Enterprise, Trade, and Consumers Association if needed. Keep all written cancellation requests, payment receipts, and screenshots of confirmation emails as evidence.
Stopee recommends documenting every interaction with Lovestrive and your payment platform. This evidence becomes critical if you need to dispute charges with your bank or escalate to CASE.
How to cancel lovestrive: step-by-step methods
Cancel if you subscribed via apple app store
If you originally subscribed to Lovestrive through the Apple App Store, you must cancel through Apple's subscription management portal, not through Lovestrive itself. Apple controls the renewal, so cancelling here stops future charges immediately.
- Open the Settings app on your iPhone, iPad, or Mac.
- On iPhone: tap your profile icon at the top right.
- On Mac: go to System Preferences, then Apple ID (or similar, depending on OS version).
- Tap Subscriptions (you may see "Media & Purchases" first - if so, tap that, then Subscriptions).
- Find Lovestrive in the list of active subscriptions.
- Tap Lovestrive to open its details.
- Tap Cancel Subscription or Edit Subscription, then select cancel.
- Follow any prompts Apple shows; you may be asked to confirm your cancellation reason.
- You should see a confirmation screen stating your subscription ends on a specific date (your current billing cycle end date). Pro tip: take a screenshot immediately to prove cancellation.
- Return to your Subscriptions list and verify Lovestrive no longer appears as active, or now shows "Expired" or "Cancelled" status.
Warning: If you see "Renewal off" but Lovestrive still appears in your subscriptions list, it is no longer auto-renewing - but you retain access until your current billing period ends. This is normal.
Cancel if you subscribed via google play
Google Play manages billing and renewal for all subscriptions purchased through the Google Play Store. Cancelling on Google Play prevents future charges and usually preserves your access until your current billing period expires.
- Open the Google Play Store app on your Android device or visit play.google.com in a web browser.
- Tap your profile icon in the top-right corner.
- Select Payments & Subscriptions or Manage Subscriptions (exact wording varies by device version).
- Tap Subscriptions.
- Find and tap Lovestrive.
- Tap Cancel Subscription.
- Google may ask you why you're cancelling (feedback only, not required to proceed).
- Confirm the cancellation. You should see a message confirming your subscription ends on a specific date.
- Pro tip: save any confirmation email Google sends, or take a screenshot of the subscription status page showing cancellation.
Warning: Do not uninstall the Lovestrive app immediately after cancelling your subscription. Uninstalling and reinstalling can sometimes reactivate billing if you're not careful. Wait until your current billing period expires, then uninstall if you wish.
Cancel if you subscribed directly (web or in-app)
If you subscribed directly through Lovestrive's website or by entering your card details in the app (and Lovestrive, not Apple or Google, charged you), you must cancel directly with Lovestrive. This is often the most difficult cancellation route and frequently requires escalation.
- Open the Lovestrive app or visit Lovestrive's website in a web browser.
- Log into your account using your email and password.
- Look for Account Settings, Billing, Subscription, or Manage Subscription sections (exact location varies).
- Find your active subscription and look for a Cancel, Pause, or Manage button.
- If a cancellation button exists and is functional, click it and follow prompts to confirm. Save any confirmation page or email.
- If no cancellation button appears, or if the button does not work:
- Take screenshots of your account settings showing the active subscription.
- Send a written cancellation email to help@lovestrive.com (or the support address listed on their site) with the subject line: "Request to cancel my Lovestrive subscription - [Your name] - [Your account email]".
- Include your full name, registered email address, account creation date (if you remember), subscription plan, and billing date.
- State clearly: "I request immediate cancellation of my subscription, effective today. Please confirm cancellation in writing and provide the date my subscription will cease renewing."
- Keep a copy of your email and note the exact time you sent it.
- Lovestrive should respond within 5 to 7 business days. If they do not respond or refuse to cancel, escalate using the Stopee method outlined below.
If in-app or web cancellation fails and Lovestrive's email support is unresponsive, you may send a formal cancellation notice by registered post. Keep the receipt and a copy of your letter.
What happens after you cancel lovestrive
Your access and features after cancellation
Cancelling your subscription stops future automatic renewals but does not immediately remove your access. In most cases, you retain access to all paid features until the end of your current billing period. For example, if you cancel on the 15th but your billing cycle ends on the 20th, you can use premium features until the 20th.
To find your exact access end date, check your subscription status on Apple, Google Play, or in your Lovestrive account settings. This date is crucial - mark it in your calendar so you know when to expect the service to downgrade to free or become unavailable.
Billing after cancellation
Once cancellation is confirmed and your current billing period ends, you should not be charged again. Watch your bank or credit card statement for the next 30 days. If an unexpected charge appears after your cancellation date, contact your card issuer immediately to dispute it as unauthorised.
If Lovestrive or the payment platform (Apple/Google) charges you again after cancellation, you have the right to dispute the charge. Your bank can reverse unauthorised or duplicate charges within a set timeframe (typically 90 days). Stopee recommends keeping screenshots of your cancellation confirmation for this dispute process.
Your account and personal data
Cancelling your subscription does not automatically delete your Lovestrive account or personal data. Your profile, messages, and account remain in Lovestrive's system unless you explicitly request deletion.
If you want to delete your account entirely, check the account settings or privacy section of the app or website for a "Delete Account" option. If none exists, include a request for account deletion in your cancellation email to help@lovestrive.com. State clearly: "Please also delete my entire Lovestrive account and all associated personal data upon cancellation."
Refunds: will you get your money back
Lovestrive's refund policy
Lovestrive does not publish a clear statutory refund or cooling-off policy on its website. This means refunds are not automatic and are handled case-by-case by either Lovestrive or the payment platform you used.
Your best refund route depends on how you paid. If you subscribed through Apple or Google, their refund policies are your strongest lever. If you paid Lovestrive directly, your refund prospects depend on Lovestrive's willingness to issue one.
How to request a refund via apple
- Open the App Store on your Apple device or visit reportaproblem.apple.com in a web browser.
- Sign in with your Apple ID.
- Find your Lovestrive purchase in your order history.
- Tap or click Report a Problem next to the Lovestrive charge.
- Select a reason: "The app doesn't match the description," "I didn't authorize this charge," "I want a refund," or similar.
- Provide a brief explanation. If you cancelled within days of purchase (e.g., within 7 days), mention this - it strengthens your case.
- Submit and wait for Apple to review (typically 5 to 10 business days).
- Apple will email you a decision. If approved, the refund reaches your card or Apple account within 5 to 10 business days.
How to request a refund via google play
- Visit play.google.com/store/account in a web browser and sign in with your Google account.
- Click Order history.
- Find your Lovestrive charge and click the three-dot menu next to it.
- Select Request refund.
- Choose your reason and add a brief explanation (e.g., "Cancelled immediately after purchase; service did not meet expectations").
- Submit and wait for Google's review (typically 3 to 5 business days).
- Google will email your decision. Approved refunds appear in your original payment method within 5 to 10 business days.
Pro tip: Apple and Google are more likely to approve refunds if you request them within 48 hours of purchase. If you cancelled within 7 days, mention this when submitting your request.
Refund requests for direct lovestrive billing
If Lovestrive billed you directly (not through Apple or Google), email help@lovestrive.com with the subject: "Refund request - [Your name] - [Your account email]". Include your original charge date, amount, order confirmation number (if you have it), and reason for the refund request.
Lovestrive is not legally required to refund you unless you have a strong case (e.g., you cancelled within 48 hours, the service did not function, or a billing error occurred). Refunds are assessed individually and may take 7 to 14 business days to process if approved.
If apple, google, or lovestrive refuse your refund
If your refund request is denied and you believe the charge was unauthorised or unfair, contact your bank or credit card issuer and file a chargeback or dispute. Provide your cancellation confirmation, screenshots of the charge, and any communications with Lovestrive or the payment platform. Your bank can reverse the charge if the evidence supports your case.
As a last resort, lodge a complaint with the Consumers Association of Singapore (CASE) online at case.org.sg. CASE mediates disputes and can pressure companies to refund unfair charges.
Common mistakes when cancelling lovestrive
Cancelling a subscription feels straightforward, but small errors can leave you paying longer than intended or cause your cancellation to fail silently.
Mistake 1: cancelling through the wrong method
The most common error is attempting to cancel directly through Lovestrive when you actually subscribed via Apple or Google. If you subscribed through Apple App Store, cancelling through Lovestrive's app or website will not stop Apple from charging you - Apple's subscription system operates independently.
Before you cancel, verify your payment method by checking your most recent charge on your bank statement or payment app. Look at the merchant name: does it say "Apple," "Google," or "Lovestrive"? Cancel through that merchant only.
Mistake 2: assuming uninstalling the app cancels your subscription
Deleting the Lovestrive app from your phone does not cancel your subscription. The app is just software - your subscription exists in Apple's, Google's, or Lovestrive's billing system, not on your device. Uninstalling it is meaningless for cancellation and can actually create problems if you reinstall later (your subscription may reactivate).
Always cancel through the billing system first, then uninstall the app afterward if you wish.
Mistake 3: not keeping cancellation proof
If Lovestrive charges you again after cancellation, you need written proof that you cancelled. Screenshots, confirmation emails, and the exact date and time you cancelled all matter if you need to dispute a charge with your bank or lodge a CASE complaint.
Take screenshots immediately after you see a cancellation confirmation. Save any emails from Apple, Google, or Lovestrive confirming your cancellation. File these in a folder or note app you can retrieve later.
Mistake 4: ignoring unexpected charges after cancellation
If you see a charge appear after your cancellation date, act within 90 days. Contact your bank and file a dispute immediately. The longer you wait, the harder it becomes to reverse the charge. Do not assume the charge will resolve itself - it will not.
Checklist: before and after you cancel
| Step | Action | Status |
|---|---|---|
| 1 | Identify which platform you subscribed through (Apple, Google, or direct Lovestrive billing). Check your most recent charge. | ☐ Complete |
| 2 | Log into your account and note your current billing date and plan type. | ☐ Complete |
| 3 | Cancel through the correct platform (Apple, Google, or Lovestrive support). Do not uninstall the app yet. | ☐ Complete |
| 4 | Screenshot the cancellation confirmation showing the date your subscription ends. Save any confirmation emails. | ☐ Complete |
| 5 | Wait for your current billing period to expire. Check your subscription status weekly to confirm no renewal occurs. | ☐ Complete |
| 6 | Review your bank or card statement 5 to 7 days after your cancellation end date. Verify no unexpected charge appears. If one does, dispute it immediately with your bank. | ☐ Complete |
How stopee can help you stay in control
Cancelling subscriptions should be straightforward, but companies often hide cancellation options, make platforms difficult to navigate, or refuse refunds without good reason. You have the right to cancel anytime and know exactly when your charges stop.
Stopee has helped thousands of consumers in Singapore cancel unwanted subscriptions, recover refunded money, and understand their consumer rights. Our guides walk you through every step, flag common traps, and give you the language to escalate disputes with companies or payment platforms.
Whether you're cancelling Lovestrive, a streaming service, a fitness app, or any other subscription, Stopee provides clear, actionable steps tailored to your situation. Visit stopee.com to explore cancellation guides for hundreds of services, understand your local consumer rights, and take control of your spending.
Your money and your time matter. Stopee makes sure you never pay for a service you've cancelled, and you always know where to turn if a company refuses to listen.