
Manage Affemity
What you don't know !
Silent Waste
84%
of people lose money every month on unused services
Lack of Transparency
60%
of users feel lost facing cancellation terms
Budget Illusion
82%
of consumers underestimate the cost of their automatic withdrawals
Fear of Commitment
44%
of subscribers have experienced a 'commercial trap' experience
Legal Validation
All our letters are written by legal experts to guarantee their compliance.
Legal Commitment
We generate legally binding documents that your provider is obligated to honor.
Immediate Efficiency
Free yourself from your commitments in less than 2 minutes, directly online.
Budget Optimization
Regain control of your finances by stopping superfluous withdrawals.
Cancel Affemity: Step-by-Step Guide
How to cancel affemity and protect your money in south africa
What affemity is and why you might need to cancel
Affemity is a subscription-based SaaS platform that helps businesses run personalised marketing campaigns using customer data and preferences. It operates internationally and accepts South African customers, charging in ZAR (R) through app stores or direct web subscriptions.
You may decide to cancel for several reasons: the service doesn't deliver expected results, you've found a cheaper alternative, or you simply want to stop the recurring charge. Whatever your reason, understanding your cancellation options and rights under South African consumer law puts you back in control.
How affemity bills you
Affemity operates a subscription model with charges recurring automatically each billing cycle. You can subscribe through the Apple App Store, Google Play Store, or directly via Affemity's website. Each route has its own cancellation process, which we'll walk you through below.
The company is registered in Cyprus, which means billing support and cancellation requests may take longer than domestic services. Stopee recommends keeping detailed records of every cancellation attempt you make.
Why cancellation timing matters
Affemity's auto-renewal charges kick in at the start of each billing cycle. If you miss the cancellation deadline, you'll be charged for the full next period, even if you cancel immediately after. This is why understanding your billing date and cancellation window is critical to protecting your money.
Your consumer rights under south african law
South Africa's Consumer Protection Act (CPA) gives you specific rights when dealing with distance contracts and subscriptions. Understanding these rights is essential before you attempt to cancel.
Distance selling and cooling-off rights
If you purchased Affemity as a distance contract (online or via app store), you may have the right to cancel within 14 days without penalty or cause. This is your cooling-off period. The clock starts from the date you conclude the contract or when you receive the service contract, whichever is later.
Affemity does not publicly advertise a standard 14-day refund policy, which is a red flag. This does not mean your right disappears; it means you must actively claim it. At Stopee, we advise all consumers to invoke this right in writing if you cancel within 14 days of purchase.
Unfair contract terms
The CPA protects you from unfair or deceptive contract terms. If Affemity makes cancellation deliberately difficult, charges excessive cancellation fees, or hides auto-renewal terms in fine print, those terms may be unenforceable under South African law.
Document any unfair practices and reference the CPA when escalating complaints. The National Consumer Commission (NCC) is your escalation point if Affemity refuses to acknowledge your rights.
Cancellation methods for affemity
Your cancellation route depends on how you subscribed. Follow the correct method for your situation to avoid delays and ensure Affemity stops charging you.
Cancel through apple app store
If you subscribed via iPhone, iPad, or Mac, you must cancel through Apple's subscription settings. Apple processes cancellations independently of Affemity and typically acts within hours.
- Open the Apple App Store or Settings app on your Apple device
- On iPhone or iPad: tap Settings, scroll to App Store, then tap your Apple ID at the top
- On Mac: open System Settings, then App Store
- Select Subscriptions from the menu
- Look for Affemity in your active subscriptions list
- Tap Affemity and review your renewal date
- Note the exact date of your next charge before proceeding
- Select Cancel Subscription and confirm
- Apple will ask for a reason; choose the option that best describes why you're cancelling
- Check your confirmation email
- Apple sends a confirmation within minutes; keep this email as proof of cancellation
Pro tip: Cancel at least 24 hours before your renewal date. You'll retain access to Affemity until the end of your paid period, even though you've cancelled auto-renewal. This gives you time to download or back up any data before access closes.
Cancel through google play store
Android users must cancel subscriptions through Google Play. Google's process is similarly straightforward and typically processes cancellations within hours.
- Open the Google Play Store app on your Android device
- Tap the menu icon (three horizontal lines) in the top left corner
- Navigate to Subscriptions
- Scroll down and select Subscriptions from the menu options
- Find Affemity in your list of active subscriptions
- Tap it to view renewal date and billing details
- Select Cancel and confirm your choice
- Google will prompt you to rate your cancellation reason
- Retain your cancellation confirmation
- Google sends confirmation to your registered email address
Pro tip: If you cancel mid-cycle, you'll keep access to Affemity until the end of your current billing period. Google doesn't issue refunds for partial months unless you initiated cancellation within 48 hours of the original purchase.
Cancel a direct web subscription
If you subscribed directly through Affemity's website (not via an app store), you must contact Affemity support in writing. This route is slower and carries more risk of non-response, which is why Stopee recommends written, documented communication.
- Compose a clear cancellation email
- Use a professional tone and include specific details: your full name, subscription email address, subscription start date, and the exact date you wish cancellation to take effect
- Request confirmation of auto-renewal cancellation
- Write: "I request that you cancel my auto-renewal subscription effective immediately and confirm this cancellation in writing."
- Send to support@affemity.com
- Use the subject line: "Subscription Cancellation Request - [Your Email Address]"
- Send from the email address associated with your account
- Retain a copy of your email and the full email thread
- Save this in a folder or take a screenshot; this is your evidence if a dispute arises
- Allow 5-7 business days for a response
- Affemity's offshore location means delays are common; check your spam folder regularly
- Follow up if you don't hear back
- Send a second email after 7 days referencing your original request; copy your original email into the follow-up
Warning: Some users report that Affemity support does not respond to cancellation requests or takes weeks to confirm. If this happens to you, escalate to your payment provider or the National Consumer Commission. Do not delay; begin your escalation process immediately after 7 days of silence.
Affemity pricing and plan details
Understanding what you're paying helps you decide whether the service is worth keeping. Here's what Affemity charges in South Africa.
| Plan name | Price (ZAR) | Billing cycle | Best for |
|---|---|---|---|
| Affemity Standard | R199.99 | Monthly | Small businesses starting with affinity marketing |
| Affemity Professional | R499.99 | Monthly | Growing teams with complex customer segments |
| Affemity Enterprise | Custom pricing | Annual or custom | Large organisations with dedicated support |
Note that pricing and billing cycles can vary depending on promotional offers or region-specific discounts. If you see a different price than listed above, contact support for clarification before committing to a subscription. At Stopee, we always recommend reviewing the exact charges on your billing statement rather than relying on promotional pricing.
What happens after you cancel affemity
Cancellation triggers a series of changes to your account and access. Knowing what to expect helps you avoid surprises and plan your transition to an alternative tool.
Access and service continuity
When you cancel via Apple or Google, your access to Affemity continues until the end of your paid period. If your next billing date was 15 January and you cancel on 10 January, you keep access until 15 January at midnight.
For web subscriptions, access after cancellation depends on how Affemity processes your request. Some users lose access immediately; others retain it until the cycle end. Document the exact time you cancel and the access status in writing so you have evidence if a dispute occurs.
Data and account information
Cancellation stops billing but does not automatically delete your account or personal data. Your campaigns, customer segments, and account settings remain stored on Affemity's servers unless you explicitly request deletion.
If you want Affemity to delete your account and all associated data, send a separate written request to support@affemity.com. Reference POPIA (Protection of Personal Information Act) and request confirmation of deletion within 30 days. Keep this request separate from your cancellation email so there's no confusion.
Re-subscription and welcome offers
After you cancel, Affemity may contact you with re-engagement offers or discounts to return. You are under no obligation to accept these. If you do not want marketing emails, request removal from their mailing list in writing or click unsubscribe on promotional emails.
Refunds and chargebacks
Affemity does not advertise a standard refund policy, which leaves many customers uncertain about their options. Stopee recommends being proactive: demand a refund in writing if you believe you're entitled to one under consumer law.
Your refund rights under south african law
If you cancel within 14 days of purchase under the cooling-off period in the Consumer Protection Act, you are entitled to a full refund. Affemity cannot refuse this without a legal reason. Write to support claiming this right explicitly: "I am cancelling within my 14-day cooling-off period under the Consumer Protection Act and request a full refund."
Beyond 14 days, refunds are discretionary. However, if Affemity failed to deliver the service as described, has a technical fault, or misled you about features, you may still claim a refund under the CPA's provisions on false or misleading representation.
App store and google play refunds
If you subscribed through Apple or Google, you must request refunds through the respective store. This is separate from contacting Affemity.
- For Apple: visit reportaproblem.apple.com, find your Affemity transaction, and select "Request Refund"
- Choose the reason (didn't intend to buy, service not as described, or other)
- Apple typically responds within 2-3 business days
- For Google: open Google Play Store, go to Account > Payments and subscriptions, tap your Affemity purchase, and select "Report a problem"
- Explain the issue clearly and request a refund
- Google processes these within 5-7 business days
Pro tip: Use specific language in your refund request. Don't say "I changed my mind." Instead, say "The service did not deliver the promised results" or "Auto-renewal occurred without clear consent." App stores favour concrete reasons.
Escalation and chargebacks
If Affemity or the app stores refuse your refund and you believe you have a valid claim, contact your bank or payment provider to initiate a chargeback. This is a formal dispute process that forces the merchant to defend the charge.
Chargebacks should only be used after you've exhausted other options (cancellation, direct communication, and app store refund requests). Your bank typically has a 120-day window to file a chargeback, so act quickly if you reach this point.
Warning: Filing a chargeback may close your Affemity account permanently. Use this only as a last resort when other avenues have failed.
Common cancellation mistakes to avoid
We know cancellation can feel frustrating, especially when companies make the process deliberately unclear. Here are the mistakes we see most often and how to sidestep them.
Mistake 1: cancelling in the wrong place
Many Affemity users try to cancel through their account dashboard on the Affemity website. This often doesn't work because Affemity's system doesn't control the subscription; the app store does. You must cancel in the Apple Settings, Google Play Store, or directly with Affemity support if you subscribed on the web.
Double-check your original purchase receipt to confirm which platform charged you. This determines where you must cancel.
Mistake 2: cancelling too close to renewal
If your renewal date is tomorrow and you cancel today, you may still be charged if the system processes the renewal before your cancellation takes effect. The safest window is 48 hours before renewal. Always note your renewal date and set a phone reminder 3 days in advance.
Mistake 3: not keeping proof of cancellation
The biggest mistake is trusting memory or thinking the email confirmation is enough. Screenshot your Apple Settings or Google Play Store showing Affemity as cancelled. Save the cancellation confirmation email. Keep these for at least 3 months after your access ends.
If you discover a phantom charge 2 months later, you'll need this proof to dispute it. Stopee has helped thousands of consumers cancel subscriptions successfully, and the difference between a fast resolution and a long dispute is always documentation.
Mistake 4: assuming cancellation means deletion
Cancelling your subscription does not delete your account. Your data, campaigns, and personal information remain on Affemity's servers. If privacy is a concern, send a separate deletion request after cancelling. This is especially important if you've uploaded customer data.
Your cancellation checklist
Use this checklist to ensure you complete cancellation correctly and protect yourself from unexpected charges.
| Step | Action | Status |
|---|---|---|
| 1 | Find your original purchase receipt and identify the platform (Apple, Google, or direct web) | Tick when done |
| 2 | Note your next renewal date from your billing statement | Tick when done |
| 3 | Cancel via the correct platform (see cancellation methods above) | Tick when done |
| 4 | Receive and save the cancellation confirmation email | Tick when done |
| 5 | Check your billing statement on the renewal date to confirm no charge occurred | Tick when done |
| 6 | If seeking a refund, send written claim within 14 days of purchase (or within 30 days of discovering the issue) | Tick when done |
Why you might decide to keep affemity
Cancellation isn't always the right choice. Here's a quick comparison of when to keep versus cancel.
| Keep Affemity if... | Cancel Affemity if... |
|---|---|
| You're seeing measurable ROI on campaigns | Campaigns underperform or deliver no results |
| Your customer data segments are valuable and actively used | You've found a cheaper or more feature-rich alternative |
| The team has been trained and is comfortable with the platform | The user interface is confusing and support is unresponsive |
| You're under contract with negotiated pricing | You're in the 14-day cooling-off period (strongest legal position) |
Contact information for affemity and consumer authorities
If you need to escalate a cancellation or refund issue, use these contacts. Always try direct support first, then escalate to the authority if support fails.
Affemity support
Email: support@affemity.com
Note: Affemity is registered in Cyprus and operates without a South African office. Email is your only reliable contact method. Expect 5-7 business days for a response, and follow up after 7 days of silence.
Consumer protection escalation
If Affemity refuses to cancel, refund, or respond to your cancellation request, file a complaint with the National Consumer Commission (NCC).
Website: www.ncc.org.za
Email: complaints@ncc.org.za
Phone: +27 (0)12 642 4800
The NCC can investigate your complaint and force Affemity to comply with South African consumer law. Include your cancellation emails, proof of payment, and a copy of your cancellation request in your complaint.
Banking and payment disputes
If you need to initiate a chargeback or dispute a phantom charge, contact your bank's dispute or fraud department. Have your cancellation proof and billing statements ready.
At Stopee, we've guided thousands of South African consumers through cancellation and disputes. The key is always documentation, written communication, and knowing your rights. Start your cancellation today using the correct method for your platform, and keep every email. Stopee is here to support you if you need guidance or face resistance from Affemity.