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Cancel Ifollow: The Right Way
How to cancel ifollow and understand your new zealand consumer rights
What ifollow is and why you might want to cancel
Ifollow is a digital streaming service operated by the English Football League (EFL) that delivers live and on-demand coverage of football matches, highlights, and club-specific content across the UK and internationally, including New Zealand.
You access Ifollow through mobile apps (iOS and Android), web browsers, and compatible streaming devices, with subscription options ranging from monthly passes to season-long access. However, if you no longer watch live football, prefer alternative streaming platforms, or want to reduce your subscription costs, cancellation is straightforward once you know the right steps.
At Stopee, we've helped thousands of consumers navigate subscription cancellations across every major platform, and Ifollow is no exception. This guide walks you through your options, protects your rights, and ensures you cancel cleanly without unexpected charges.
Who should cancel ifollow
You might cancel if you've finished watching a season, prefer free or cheaper football content, no longer have time for live matches, or want to switch to a rival streaming service. Cancelling stops automatic renewal and prevents charges after your current billing period ends.
Before you start
Gather your login credentials and check which platform you used to subscribe (Apple App Store, Google Play, or the Ifollow website directly). Your cancellation method depends entirely on where you bought your subscription, so taking 30 seconds to confirm this now saves frustration later.
Ifollow pricing and plan options in new zealand
Ifollow offers flexible subscription tiers, though New Zealand-specific pricing in NZD is not consistently published on public sources.
| Subscription type | Typical price range | Billing cycle |
|---|---|---|
| Monthly pass | Approximately NZD 12-18 | Renews monthly |
| Season pass (annual) | Varies by club | Annual renewal |
| Single match or match pass | Typically NZD 5-8 | One-time charge |
| Club-specific bundles | Varies | Season or monthly |
Understanding your charges and currency
Ifollow charges are typically set in British pounds (GBP) and converted to NZD by your bank at the time of purchase. Always check the exact currency displayed at checkout before confirming payment, and review your bank statement within 24 hours to catch any unexpected currency conversion fees.
If you subscribed through the Apple App Store or Google Play, your local payment method handles the conversion automatically, which may include additional fees. Stopee recommends taking a screenshot of your final receipt for your records before cancelling.
How to cancel ifollow depending on where you subscribed
Your cancellation process depends entirely on which platform processed your payment: Apple, Google Play, or the Ifollow website directly.
Cancel via apple app store (iPhone, iPad, or mac)
If you subscribe through Apple, you must cancel through your Apple ID settings, not by deleting the app.
- Open Settings on your iPhone, iPad, or Mac.
- Tap or click your name at the very top.
- Select Subscriptions.
- Find and tap EFL Ifollow in the list.
- Tap Cancel Subscription.
- Confirm your cancellation when prompted.
Warning: Simply deleting the Ifollow app does not cancel your subscription. Your payment will continue until you complete the steps above. Stopee has seen countless users make this mistake, only to discover charges weeks later.
Pro tip: Apple shows your subscription cancellation date in Settings. Screenshot it as proof for your records.
Cancel via google play (Android phones and tablets)
Android users follow a similar process through the Google Play Store, not within the Ifollow app itself.
- Open the Google Play Store app on your Android device.
- Tap your profile icon in the top right corner.
- Tap Payments and subscriptions.
- Select Subscriptions.
- Find EFL Ifollow and tap it.
- Tap Cancel subscription and confirm.
Pro tip: If you cannot find Ifollow in your subscriptions list, check that you are logged into the correct Google account. Users with multiple accounts sometimes subscribe on one and search on another.
Cancel via the ifollow website (desktop purchase)
If you purchased your subscription directly through the Ifollow website using your credit or debit card, you must email the Ifollow support team to request cancellation.
- Compose an email to iFollow@efl.com with your full name and the email address associated with your account.
- Clearly state that you wish to cancel your subscription immediately or at the end of your current billing period (be specific).
- Include the date your subscription renews or the date of your last charge.
- Send the email and await confirmation within 2-3 business days.
- Keep a copy of the email and confirmation response for your records.
Warning: Email cancellations can take longer than app-based cancellations. Stopee recommends sending your cancellation request at least 5-7 days before your next renewal date to avoid an unwanted charge. If you miss the deadline, contact support immediately with proof of your cancellation email.
Pro tip: Send your cancellation email from the same email address you used to register your Ifollow account. This speeds up verification and reduces back-and-forth exchanges.
What happens immediately after you cancel
Cancelling your subscription is emotionally satisfying, but understanding what happens next helps you avoid confusion or accidental re-subscription.
Your access during the final billing period
Your Ifollow account remains fully active until the end of your current paid period. If you cancelled with one week remaining on a monthly subscription, you can still stream all matches and content until that week ends. After the final day, access stops automatically.
This means you do not lose access to content immediately upon cancellation, which gives you time to watch any matches you've bookmarked or planned to revisit.
Account data and viewing history
Cancelling your subscription does not delete your account or erase your viewing history. Your login credentials remain valid, and you can resubscribe anytime without creating a new account. If you want to delete your personal data completely, contact iFollow@efl.com and request account deletion. Stopee advises that data deletion requests can take 30 days to process under New Zealand privacy standards.
Automatic renewal after cancellation
Once cancelled, your account will not automatically renew. No further charges will appear on your payment method. However, always verify your bank statement in the days following your next scheduled renewal date to confirm no erroneous charge has occurred.
Refund eligibility and your rights under new zealand law
Understanding whether you qualify for a refund requires knowledge of both Ifollow's terms and New Zealand consumer law.
Ifollow's standard refund policy
Ifollow's terms typically exclude the 14-day consumer cooling-off period once you accept immediate benefits, such as streaming access to a live match. By pressing play, you waive the right to a change-of-mind refund under those terms.
This means Ifollow will not refund subscription fees simply because you changed your mind or found a cheaper alternative. Refunds are restricted to genuine service faults or exceptional circumstances.
When you might qualify for a refund
You have stronger grounds for a refund in these situations:
- The service fails completely or is unavailable for a significant period (technical faults prevent you from watching any content).
- Ifollow breaches a material term of service (for example, failing to broadcast promised matches without explanation).
- You are charged twice in error or charged after successful cancellation.
- The subscription was purchased by a minor without parental consent (though this is rare).
Pro tip: If you experience streaming failures, take screenshots of error messages, note the exact time and match affected, and email iFollow@efl.com with this evidence within 48 hours. Stopee has seen users successfully claim pro-rata refunds when they document service faults thoroughly.
Consumer guarantees act protections
New Zealand's Consumer Guarantees Act (CGA) entitles you to services that are fit for purpose, of acceptable quality, and delivered within a reasonable timeframe. If Ifollow repeatedly fails to stream matches or serves you content unrelated to your purchase, you may invoke CGA rights.
The Consumer Protection Authority (part of the Ministry of Business, Innovation and Employment) is your escalation point if Ifollow refuses to address a legitimate fault. Stopee recommends documenting all communication attempts before escalating to the regulator.
Common cancellation mistakes and how to avoid them
Cancelling a subscription should feel empowering, not stressful, but small oversights can lead to unexpected charges or loss of access when you didn't intend it.
Mistake 1: deleting the app instead of cancelling in settings
The most common error users make is deleting the Ifollow app from their phone and believing the subscription is cancelled. App deletion changes nothing; your payment method still receives charges every month. Stopee has fielded countless complaints from users who discovered this weeks later on their bank statement. Always cancel through your payment platform's settings (Apple, Google Play, or email), never simply delete the app.
Mistake 2: cancelling too close to your renewal date
If you email iFollow@efl.com requesting cancellation fewer than 5 days before renewal, your cancellation request may not be processed in time, and you may be charged again. Always aim to cancel at least one week in advance. Stopee recommends setting a phone reminder for five days before your renewal date.
Mistake 3: assuming your refund will be automatic
If you are charged after cancellation, the refund does not happen automatically. You must contact support, provide proof of cancellation (your email confirmation or screenshot of the Apple/Google cancellation screen), and request a refund explicitly. Many users wait passively for a refund that never arrives because they assume the company will initiate it.
Mistake 4: not checking which payment method is linked to your account
If you have an expired card linked to Ifollow and a newer card on file, Ifollow may still attempt to charge the old card, triggering a failed payment. The subscription remains active but technically in arrears, creating confusion. Before cancelling, log into your account and verify your payment method is current and correct.
Your checklist before and after cancellation
Use this checklist to ensure you cancel cleanly and protect yourself from errors.
| Step | Action | Status |
|---|---|---|
| 1 | Confirm which platform you subscribed through (Apple, Google, or website) | ☐ Done |
| 2 | Check your renewal date in your bank statement or account settings | ☐ Done |
| 3 | Complete cancellation at least 7 days before renewal | ☐ Done |
| 4 | Take a screenshot or save a copy of your cancellation confirmation | ☐ Done |
| 5 | Verify no charge appears on your next renewal date | ☐ Done |
| 6 | If charged in error, contact iFollow@efl.com with your screenshot within 48 hours | ☐ Done |
Contact details and escalation options
If you encounter resistance or an erroneous charge, use these contact channels to escalate your complaint.
Direct support
Email iFollow@efl.com with your account details, renewal date, and a clear description of your issue. Include your bank statement excerpt showing the charge in question. Response times vary from 2-5 business days.
New zealand consumer protection escalation
If Ifollow fails to respond or refuses to refund a legitimate claim, you may lodge a complaint with the Consumer Protection Authority (CPA), a division of the Ministry of Business, Innovation and Employment (MBIE). The CPA investigates breaches of the Consumer Guarantees Act and the Fair Trading Act. Your complaint must be filed within a reasonable timeframe and include all supporting evidence (emails, screenshots, bank statements).
Contact the CPA at 0800 943 600 or visit www.mbie.govt.nz for formal complaint procedures.
Postal address for escalation
If email contact fails, Ifollow Ltd is registered at a UK address. Stopee notes that postal communication from New Zealand can take 2-3 weeks; email is faster. However, for formal legal correspondence or proof of contact, you may send a registered letter to:
Ifollow Ltd
Dartford
Kent
United Kingdom
Pro tip: Always send critical communications (refund requests, formal cancellation notices) via email with read receipts enabled, or use registered mail with signature confirmation. This creates an auditable trail if you later need to escalate to the Consumer Protection Authority.
Final summary and next steps
Cancelling Ifollow is simple when you follow the right process: identify your payment platform, cancel through that platform's settings (not by deleting the app), verify cancellation with a screenshot, and monitor your bank statement on the renewal date.
New Zealand law protects you from unfair charges and entitles you to services of acceptable quality under the Consumer Guarantees Act. If Ifollow charges you after cancellation or fails to deliver promised content, you have legitimate grounds to demand a refund and escalate to the Consumer Protection Authority if necessary.
At Stopee, we understand that cancelling subscriptions should feel effortless, not daunting. Stopee has helped thousands of consumers cancel streaming services, gaming apps, and recurring charges cleanly and confidently. If you experience difficulty cancelling Ifollow or need guidance on your consumer rights, Stopee's comprehensive guides and checklists are here to empower you. Visit Stopee today and take control of your subscriptions with expert support every step of the way.